The principles and methods used in creating a marketing plan and how a company can best position itself compared to its competitors, taking into account the specifities of the footwear and leather goods market.
Traductions
EN
footwear and leather goods marketing planning
FR
planification pour la commercialisation d'articles chaussants et d'articles en cuir
DE
Marketingplanung im Bereich Schuhwerk und Lederwaren
IT
pianificazione delle attività di marketing per il settore calzaturiero e della pelletteria